M4RK
07.2026 update

Super-visionary creative partner, I'll help you grow from right now——to from now on.

Super-visionary creative partner, I'll help you grow from right now—
to from now on.

Super-visionary creative partner,



Super-visionary creative partner,

Hi I'm Mark

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So far so good.

I’ve managed to build and lead brand strategy, visual design, and content marketing for brands across nearly every marketing channel and media type, from web design, apps, interactive experiences——physical spaces, printed materials——motion graphics, animation, AR——VR.

Download my Resume (PDF)

Download my Resume (PDF)

ATS-friendly HR Format (Text only)

ATS-friendly HR Format (Text only)

Case Studies, Projects & Clients
Case Studies, Projects & Clients

Beyond
Sustainability

🌎 — ✅

Creative/Art Direction • Visual Design • Photography • Research • Content Editing • Production

Humanscale Corporate Social Responsibility

Humanscale Corporate Social Responsibility

Learn How to Stop Worrying and Love the Blockchain.

😱 — 🤑

Creative Direction • Brand Strategy • Brand Identity, • Web & Visual Design • Content Marketing • E-Commerce

Figma, Adobe CC, Wordpress, UpWork

The Story Behind HelloCrypto

4 min Read

Skip the Salesman

99% less painful than buying your new car the old way.

🚘 — 🤑

Brand Strategy • Visual Identity Design • Website Design • Digital Marketing • E-Commerce

Brand Strategy & Identity Design, Digital Product Design, Digital Marketing, E-Commerce, Stakeholder & Investor Presentations, Fundraising

Illustrator, After Effects, Figma, Keynote

Illustrator, After Effects, Figma, Keynote

Leapfrog.bid Case Study

Leapfrog.bid Case Study

VISION /
SUPERVISION

AI-Powered Creative Studio operated by extraordinary humans.

🤖 — 🦄

AI-Powered Brand Management • Visual Identity Design • Website Design & Development • Digital Product Design • Scalable Content Systems

We The Champs

Join the Toronto Raptors NBA Championship Parade (in 360VR)

🦖—🏆

Immersive AR/360°VR Experience Design • Cinematic 360 Video Production • Content Strategy • Visual Direction

Immersive AR/360°VR Experience Design, Cinematic 360 Video Production, Content Strategy, Visual Direction, Production

After Effects, Premiere, Photoshop, Figma

Proof of Work

One of the best & most reliable creative professional working in Toronto.
Runner up: Auston Mathews?

One of the best & most reliable creative professional working in Toronto.
Runner up: Auston Mathews?

🤕

🤕

Craig Bedard (Nerder), on working with Leapfrog and HelloCrypto
—via Linkedin

Craig Bedard (Nerder), on working with Leapfrog, Nerder and HelloCrypto.com
—via Linkedin

He's always saying things that I already know because he told me it before.

Stop. That’s the actually dumbest thing I’ve ever heard.

🙄

Frances (Daughter)

AND

He's always saying things I already know because he told me it before.

AND

Stop. That’s actually the dumbest thing I’ve ever heard.

🙄

Frances (Daughter)

Call to Action

We're all working to create and deploy in a world that’s moving too fast for most people to keep up with.

This where I come in.

I’m a veteran creative leader who’s always stayed ahead of the curve — from the earliest evolution of web and interactive design, to Web3 apps, blockchain tech, and adopting early generative AI tools.

Today, being able to combine this with a foundation of design thinking and brand strategy feels like a genuine superpower.

VISION with SUPERVISION.

We're all working to create and deploy in a world that’s moving too fast for most people to keep up with.

This where I come in.

I’m a veteran creative leader who’s always stayed ahead of the curve — from the earliest evolution of web and interactive design, to Web3 apps, blockchain tech, and adopting early generative AI tools.

Today, being able to combine this with a foundation of design thinking and brand strategy feels like a genuine superpower.

VISION with SUPERVISION.

If you’re interested in a quick conversation, let's make it happen.

I'm usually FREE for 15—20 min

I'm usually FREE for 15—20 min

Profile
Creative Leadership +
Collaborative Partnerships

Creative Professional (20+ years)
Amateur Dad (15+ years)

Partner/Co-Founder/Investor

Partner/Co-Founder

HelloCrypto
Leapfrog.bid
RHS Formula
SUPERVISION Studio
Prophecy Snowboard Co.

Education

Alberta University of the Arts
School of Visual Arts

Alberta University
of the Arts
School of Visual Arts

Creative Direction/ Leadership

Blast Radius
Critical Mass
Damashek Consulting
Lowe
M4RK
Nerder
Redline
The UX Guys
ThinkDesign
Zu

Projects/Clients

Accenture, Aeroplan, Air Canada
BMO, BMW
Cadillac, CAO
GM
Indigo
HP, Humanscale, Hyatt
Mercedes-Benz
NASA, Nike, Nokia
Saab
UHC

SKILLS
Innovation + Implementation

The skills to pay the bills

Leadership and Direction

Partner/Co-Founder

Leading multidisciplinary creative teams (designers, UX, writers, motion, content) Mentoring, feedback, and professional development

Client-facing presentation of creative strategy and rationale Managing multiple projects with attention to detail and team well-being

Design and Software Expertise

Adobe Creative Suite
(Photoshop, Illustrator, After Effects, Premiere, InDesign)
Cursor
Figma
Framer


AI and Emerging Technologies

Generative AI tools used within a structured, human-oversight workflow
Platforms: Higgsfield, FLORA, Motion, SuperGrok

Character creation, UGC video ads, product placement, and landing page creation for targeted marketing campaigns

Prompt systems and AI-assisted concepting

Integrating AI to scale production for campaign workflow and asset creation

SERVICES

What I Can Do for You

As a Creative Director
As a Brand Strategist
As a Design Lead

I work alongside with founders and leadership to deliver strategic creative direction and lead creative teams.

There are two ways to make it happen:

I work alongside with founders and leadership to deliver strategic creative direction and lead creative teams.

There are two ways to make it happen:

A/

A/

Creative leadership dedicated to your existing clients & team.

Set up an on-going partnership.

Eg. Hours/Days/Weeks, Remote/in-office, Toronto/NYC

Eg. Hours/Days/Weeks, Remote/in-office, Toronto——NYC

What this means:

I work directly with your leadership and stakeholders as a fractionalized creative director.

Commitment to a weekly schedule (2–4 days) allows me to provide consistent creative direction, clear brand strategy, and oversight for new initiatives and ongoing work.

Benefits:



You get a Creative Director who understands your business, your customers, and your brand as a powerful long-term advocate and force multiplier.

In an era where AI tools let anyone produce work faster than ever, this ensures your team stays focused, consistent, and moving in the right direction — delivering higher quality with more confidence and efficiency.

Benefits:



A Creative Director who understands your business, your customers, and your brand becomes a powerful long-term advocate and force multiplier. In an era where AI tools let anyone produce work faster than ever, having the right vision and supervision ensures your team stays focused, consistent, and moving in the right direction — delivering higher quality output with greater confidence and speed.

B/

B/

We can build this dream together.

Project-based

Eg.
AI-powered: brand strategy & positioning, complete visual design systems, websites, apps & digital experiences, investor presentations & pitch decks, full-scale marketing campaigns

In this case, we’d establish a Scope of Work to determine requirements like resources, timing, and budget. I’d assemble a team to design and deliver it.

Expect projects to be in the $60—90K range over a 3—4 month timeframe.

Either option starts as a conversation, which starts as an email.

In Other Words

Design = Problem-solving.

If you want me to look at something that's not working or needs to get started—even if it's still in the early stages of figuring out what it may eventually turn out to be… I'm sure I could help you.

Hello@M4rk.com

20+ YEARS

I've already helped many of the world's most recognizable brands evolve.

And

Also guided a few startups to get things started.

brand logos m4rk
20+ Years in the Making

I’ve had opportunities to learn from incredible teachers, collaborate with remarkable clients and to lead some truly exceptional creative teams.

#gratitude, #m4rk

TIMELINE——1998—2008
TIMELINE——1998—2008

Straight from 98

Straight from 98

The earliest clients and projects from my archives—— going all the way back to the dawn of the Web 1.0 and Y2K era.

PHOTO Liz Ikiriko (1998)
PROPHECY The Slowdance 149 (1997)
PROPHECY The Dee Slider 147 (1996)
PROPHECY The Vertigo 151 (1999)
MBUSA.com (1999—2001)
NASA.gov (2003)
BMW Canada (2004)
Cadillac "Once Upon a Time in America" (2005)
Saab.com (2007)
HP B2B E-Comm Platform (2007)
ClayStang.com (2008)
PHOTO Liz Ikiriko (1998)
PROPHECY The Slowdance 149 (1997)
PROPHECY The Dee Slider 147 (1996)
PROPHECY The Vertigo 151 (1999)
MBUSA.com (1999—2001)
NASA.gov (2003)
BMW Canada (2004)
Cadillac "Once Upon a Time in America
Saab.com (2007)
HP B2B E-Comm Platform (2007)
ClayStang.com (2008)
PHOTO Liz Ikiriko (1998)
PROPHECY The Slowdance 149 (1997)
PROPHECY The Dee Slider 147 (1996)
PROPHECY The Vertigo 151 (1999)
MBUSA.com (1999—2001)
NASA.gov (2003)
BMW Canada (2004)
Cadillac "Once Upon a Time in America" (2005)
Saab.com (2007)
HP B2B E-Comm Platform (2007)
ClayStang.com (2008)
Bottom Line
Bottom Line

Stand for Something
or Fall for Anything.

Stand for Something
or Fall for Anything.

M4rk

M4rk

AND
AND

Exceptional Clients
Get Exceptional Work.

Exceptional Clients
Get Exceptional Work.

Milton Glaser (1929—2020)

Milton Glaser (1929—2020)

I ♥️ MG

I ♥️ MG

Typography

Suisse Int'l Semi Bold

TheW Clan/ODB

Style sheets
H1 Heading 1, 4.4rem

Page Title

H2 Heading 2, 3.52rem

Major Section Titles

H3 Heading 3, 2.8rem

Expanding on a Topic

H6 Heading 6, 1.4rem
Section Titles
Paragraph Body, 1rem/1.6 Line Height (**20 Base)

This is the base, focus on readability progression, clean and simple. Not too small. A brand is what other people think, not what we say. It’s where a business and its audience align. You can build onto what people have come to expect or introduce them to something entirely new. It’s not impossible to do both.

P Body Larger 1.25rem/1.6 Paragraph

Use Paragraph one for intros and for emphasis without getting too large.

P Body 3, 0.8rem/1.8

This small copy might be an example of what other people think, not what I'd say. It’s where a business and its audience align. Build onto what people expect or introduce them to something entirely new. Or why not both.

P Body 4

Use for Captions, Meta Descript, Labels

P Body 5 Small Labels

P Body 6 Use for Tiny Type, Legal or Disclaimers

CONTACT

Based in Toronto — I operate alongside a network of talented creators, producers and builders from around the world.

Based in Toronto — I operate alongside a network of talented creators, producers and builders from around the world.

M4RK / SUPERVISION
Studio 205, 1 Wiltshire Ave
Toronto, ON
CANADA

Hello@M4rk.com

LinkedIn

Instagram

Est.1998 ©2026 Mark Abernethy

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