Beyond Sustainability
Humanscale is a world leader in ergonomic office furniture design. Guided by a philosophy of measurably giving back more to the planet than they take—Humanscale's mission is to produce products that go beyond sustainability.
SERVICES
Creative Direction, Visual Design Direction, Photography, Research, Content Editing, Production
2019—2026
COLLABORATORS
Susan Demmings, Hiep Vu, Fiona Wren, Nhan Nguyen, Dave Jackson
Corporate Social Responsibility
Annual Report
Challenge
Humanscale’s annual CSR Report needs to be detailed, accurate and up-to-date. It's required to follow GRI Standards and ISO Guidelines, to make complex impact and HR data easy to digest, and to show real progress being made towards sustainability goals.
It has to be credible, visually distinctive and on-brand.
Approach
Since 2019 I've led the creative direction, visual design, photography direction, research, content editing, and production for the Reports, working directly with Humanscale’s Sustainability, Marketing, and Design teams in New York.
Outcome
This is a long-term collaboration which has produced a recognizable, trusted reporting system that supports Humanscale's position as a genuine leader in sustainability.
The most recent CSR Report "Maintaing Purpose in a Climate of Change" (summer 2025) showcases Humanscale’s continued performance and achievements and highlights the insourcing capabilities of their manufacturing facilities.
CSR 2024 Report
Published in the summer of 2025, Humanscale's 2024 Corporate Social Responsibility report "Business as a Force for Positive Change" showcases performance measured during the 2024 calendar year.
CSR24 spotlights Humanscale's B—Corp Certification.
CSR 2023 Report
CSR23 spotlights Humanscale's efforts towards building a circular economy.
Personal Note
In a world full of often blatant disinformation alarmism and greenwashing, it's refreshing and important to promote companies that deliver real, verifiable positive impacts.
It's a rare opportunity to work with a company whose narrative holds up. Humanscale does the difficult and important work and reports it honestly (with our help in this case). This is why our collaboration has lasted nearly a decade.
Also, Humanscale products are as beautiful as they are functional.
Shout out Float table.
Mark / SUPERVISION
Bottom Line
Stand for Something
or Fall for Anything.
AND
Exceptional Clients
Get Exceptional Work.
